Character is a San Francisco-based branding & design agency.

  • About Character
    Founded in 1999, Character is a San Francisco-based, branding and design agency with a passion for launching, rejuvenating and propelling brands. Our goal is to create lasting and meaningful relationships between our client's brand and their audience through distinct brand experiences.
  • Our Approach
    There isn’t a one-size-fits-all formula for success. From startups just finding their feet, to established companies with decades of brand history, we shape our team and process around each client. Each assignment is unique, and should be measured against an individual set of objectives.

Brand Strategy

Research & Insight Development
Brand Positioning
Brand Definitions
Content Strategy

Brand Identity

Visual Systems
Brand Guidelines
Brand Book
Content Development
Business Systems

Brand Experience


We're fortunate to have worked with some great brands.

Meet the team.

  • Tish Evangelista

    Partner + Creative Director

  • Will Geddes

    Design Director

  • Diva DiMartini

    Associate Director Strategy

  • Callie Trafford

    Operations and Communications Manager

  • Rishi Shourie

    Partner + Creative Director

  • Claudia Di Martino

    Mid-Level Designer

  • Paul Miller

    Creative Director

  • Gina Gutierrez

    Senior Brand Strategist

  • Ollie Ralph

    Partner + Managing Director

  • Liz Tran

    Senior Designer

  • Andrew Glendinning

    Senior Designer

  • Meaghan MacKillop

    Project Manager

  • Ben Pham

    Partner + Creative Director

  • Meghan Berckes

    Associate Creative Director

  • Christy Silva

    Mid-Level Designer

  • Matt Carvalho

    Design Director

  • Carissa Justice

    Senior Writer

  • Philippe Gauthier

    Associate Designer Director

  • Benita Kiss

    Program Manager

  • Anton Schulz

    Mid-Level Designer

  • Natalia Bivol

    Mid-Level Designer

  • Maggie Beckham

    Director of Business Development

  • Michael Ater

    Mid-Level Designer

  • Melanie Wood

    Senior Program Manager

  • Stevie Belchak

    Senior Brand Strategist

  • Keene Niemack


  • Yung-Hung Hwang

    Mid-Level Designer

  • Chelsea Farley

    Studio Coordinator

  • Gretchen Klotz

    Senior Program Manager

Inside Character.